Expertise for Growth, Partnership for Success
Empowering Businesses, Realizing Visions
Secure your financial future now
Phoenix Capital Advisory
Founded by John Lim, Phoenix Capital Advisory Sdn Bhd to provide capital consulting services and connect entrepreneurs with venture capital, private equity, and private funders. John is a visionary entrepreneur with extensive experience in sales, marketing, business consulting, and capital operations across various industries. He is dedicated to exploring possibilities in the financial sector and laying a solid foundation for the future of the business world.
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We provides these
Professional Services
Mergers & Acquisitions (M&A) Advisory
Comprehensive M&A advisory services for successful deal execution.
Initial Public Offering (IPO) Advisory
Expert guidance through the IPO process for a seamless transition to public markets.
Capital Raising Consultation
Connecting businesses with VC, PE, and private funders to secure optimal financing.
Strategic Business Advice
Real-world insights and guidance to drive business growth and success.
Partnership Facilitation
Connecting businesses with industry experts to unlock growth potential.
SME Business Support
Providing personalized support and advice to help SME businesses thrive.
Testimonial

Thanks to John's guidance and support, we were able to make it to the top 10 of the U Ptich Competition, the experience was incredibly valuable for me and for Evetag. I would highly recommend John as a mentor to anyone looking to start or grow a business. He is a true expert in his field, and his passion for startups and entrepreneurship is contagious. Thank you, John, for your help and support, and for being an incredible mentor to me and to Evetag.
Jimmy and Ichin
Evetag

Good day. I come to know John Lim and Phoenix Capital Advisory from Mr.Alvin Tan of Get Funded. Our experience working with John Lim is great. As he is efficient and cordial. With his help we are able to raise RM300k. I wholeheartedly recommend John Lim and Phoenix Capital Advisory to any business entity which need to raise capital for their businesses. They are very dedicated, resourceful, and very efficient. Wishes him and company all the best.
Albert Tan
J'tel Markerting Sdn Bhd.

I appreciated John lead us during MCO in U Pitch competition. He is very focus indeed to give us valuable information currently new model business for move forward our low risk pathway journey after his patience proffesion suggestion which can down to earth ideas and creative my brain to sparkling my further action. Secondly, the friendship connection us can workout more possibilities during the day after in near future. Lastly we will be able to make our way into professionalism - key to success throughout his team assistant. Cheers
Naomi Tan
HanGlobalEdu (涵雁国际教育)
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Ready to take your business to the next level?
Unlock the full potential of your business with our tailored financial solutions. Contact us now to discuss your goals and let’s work together to achieve them and ensure your success.
- Tailored Solutions
- Trusted Expertise
- Strategic Partnerships to Empower Business Growth and Success